Zitate von Kjell A. Nordström

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Kjell A. Nordström

Geburtstag: 26. Februar 1958

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Kjell Anders Nordström is a Swedish economist, writer and public speaker.

Zitate Kjell A. Nordström

„If you want to do something really interesting and revolutionary, learn to ignore your customers.“

— Kjell A. Nordström
Context: Gallery visitors did not tell Picasso to invent cubism. Jazz fanatics did not suggest that should work with hip-hoppers. Moviegoers did not propose to Lars von Trier, the Danish film director, that he make Breaking the Waves. And customers sure as hell did not come up with the idea for CDNow or Amazon. com. If you want to do something really interesting and revolutionary, learn to ignore your customers. p. 184

„We need knowledge to be able to outsource knowledge.“

— Kjell A. Nordström
Context: It is also worth noting that it is extremely difficult to be a great buyer of complementary competencies if you do not have any knowledge about the stuff you are acquiring. Friedrich Nietzsche pointed out that a man has no ears for that to which experience has given him no access. We need knowledge to be able to outsource knowledge. p. 233

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